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Home : Publishing Industry : Marketing : Textbook publishers add online tools to win over professors - USA Today
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Textbook publishers add online tools to win over professors - USA Today

By publishing marketing - Google on March 11,2010

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USA Today
Textbook publishers add online tools to win over professors
USA Today
... students to do their homework online through a suite of "Mastering" tools from Pearson, which the publishing giant is marketing alongside its textbooks. ...

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